CAUTION: Malvertising!

CAUTION: Malvertising!

Over the years, the internet’s potential has continued to develop and has given marketers even more possibilities. One of the classic ways of advertising is to have banners along the sides of each webpage, which usually contain a link to the provider. But for many...
GIT: Grand Identity Theft

GIT: Grand Identity Theft

Identity theft involves the unauthorized use and therefore abuse of one’s personal data. Names, addresses, telephone numbers, e-mail addresses, online access data to banking and credit card information; these are just a few examples of types of personal data that can...
Micro Influencers – Do you need them?

Micro Influencers – Do you need them?

За да прочетете статията на български, кликнете тук.  Classic online advertising methods like banners or pop-ups are being increasingly ignored or even hidden by ad blockers. This makes it very difficult for marketers to bring attention to their products and/or...